About the project
We worked with the Partnerships Department to develop marketing activities, and build a strong brand that can compete locally and internationally, as we worked to accurately define marketing strategic goals, in addition to setting a calendar of content that will be published, in order to support the department's efforts.
The main objectives of the project
- Building awareness and introducing the brand and the role played by the center.
- Strengthening the image and corporate identity.
- Enhance the Center's capacity to establish strong research partnerships.
- Facilitate the publication and promotion of research results and services provided by the Center.
- Financial sustainability.
The project Outputs
- Enhance the Center's reputation as a trusted and leading research institution in its field.
- Facilitate access to funding and research grants from donors.
- Raising the center's ability to attract researchers and experts.
