About the project
At BEAM consulting, we have built the digital marketing strategy for the Ministry of Health's Global Health Survey, in an effort to educate the community about the importance of the survey, and its contribution to raising the quality of life of citizens by providing data that will help develop the health care provided to them, in addition to educating the community on how to contribute to the success of this survey.
The main objectives of the project
- Highlighting the efforts made by the Kingdom, represented by the Ministry of Health, in knowing the health of the community.
- Educating the individual and society about the high health survey and its importance.
- Educating families within the sample about the role of responsible supervisors and the powers vested in them.
- Motivating the field team working to commit to full transparency and integrity.
- Highlight the role of the survey in improving the quality of health care provided.
- Documenting and transmitting some field activities on social media.
The project Outputs
- Develop the vision and mission of the Global Health Survey.
- Identify the target groups and how to deliver awareness messages to them.
- Develop a content strategy and publishing channels commensurate with the target group.
- Develop an identity for the Global Health Survey on social media.
