About the project
We worked with the Social Development Bank to build and develop the marketing and corporate communication management strategy, in order to support the objectives of the Social Development Bank and contribute to achieving the bank's goals and achieving growth.
The main objectives of the project
- Increase marketing and communication effectiveness and efficiency.
- Improve communication, interaction and presence on social media platforms with target audiences.
- Enhancing the bank's brand among the target audience.
- Increase lead generation and convert them into regular customers.
- Supporting the strategic objectives and operational implementation of the Social Development Bank.
The project Outputs
- Building development initiatives.
- Strategic Map Development.
- Study the current situation and analyze the gaps.
- Benchmarking and best practices.
- Alignment with 4 national strategies.
- Inventory of 136 strategic issues.
- Inventory of 19 strategic issues directly related.
