About the project
At BEAM consulting, we developed the strategic roadmap for the Learn Arabic Initiative. This is a non-profit community initiative established at Umm Al-Qura University. The initiative aims to serve as an umbrella for all Arabic language initiatives, providing easy and accessible content on social media to attract those interested in the Arabic language in general, and specifically non-native speakers who wish to learn Arabic.
The main objectives of the project
- Creating a gap in the field of Arabic language and its presence on social media platforms.
- Create an umbrella and incubator to bring together all Arabic language initiatives in one place.
- Facilitate and facilitate the learning of the Arabic language for those wishing to learn it.
- Create a virtual community for those interested in the Arabic language.
The project Outputs
- Strategic linkage with more than 15 parties interested in the Arabic language in various fields.
- Develop more than 10 strategic issues that the initiative is working on.
- Structuring to achieve the strategic objectives of the initiative that includes more than 5 different committees.
- Business governance among the committees within the structure of the initiative, which included more than 10 experts in the field of Arabic language and clarification of tasks and responsibilities.
